Social Media
Social media is a hangout for 2bn+ users on the internet – on daily basis. different ages, nationalities and interests. The probability that your client is out there is very high. To sell your product or service, you need to first segregate your audience out of the crowd, then correctly decide on the âWhenâ, âHowâ and âWhatâ to communicate to your prospects.
In a nutshell, this what we do in the agency. We do what it takes to bring real results that matter most to you and your business performance.
We rely on various technical and artistic methodologies and procedures to achieve this. We believe that bringing real results from marketing efforts is a science in itself.
The Approach
At the Digital Marketing Agency..
We take over your digital assets and make them ready to receive and segregate visitors and content consumers according to the various behaviors. We do this by applying a set of marketing technologies in a form of code snippets – all plugged in and optimized – to work seamlessly in your website or app. Analytics are handy in this stage to monitor closely the behavior of customers. We then optimize campaigns for the important events that are required.
Content Development
Content; visuals or text resembles your brand to the world. We create the right visuals in various creative rich-media contexts wrapped in the right script that reflects your brand and shine within your market
Community Management
Your audience inquiries, messages, and complains need to be well handled. After all, social media is probably the first interaction with your brand, so the experience must be optimum from their perspective.
A dedicated team of moderators are available for 2 shifts to cover day. night and peak times. Moderation rules and instruction are preset and explained during our briefing and ongoing.
In case of a specific type of correspondences or special campaign or event, we prepare the required multilevel call-flow and code it in a messenger BOT and it automatically takes care of the inquiries under our moderation team close monitoring.
Strategy
The initial step is creating the strategy for the social media & Search Engine and setting the tone of voice to communicate with your audience. The plan shall include everything from the approach, content, visuals and creative styles frequency of publishing, types of campaigns and time lines
Social Ads Management
Here is where things get critical. We deploy several strategies to make sure that the ads-spent and performance are optimized. We tend to be a bit savvy when it comes to ads spending but this comes from our obligations towards our clients.
All of the marketing activities should work homogeneously. The advertising plan is set to include all ads sources from social to search to GDN, all working together to achieve the maximum anticipated results.
From our work on social media
Search Engine Marketing
Search engine marketing (SEM) is a wholistic work-in-progress task that has to be well planned and built upright.
âIt takes more than optimized keywords to make it to rank in search.â
The strategy begins with the final objective as our target. We start with the on-site SEO assessment, then our SEO and content team work closely together to study the most related keywords, fix issues like friendly URLs, appropriate content tags, SERPs aesthetics, content relationship to global objectives,âĶetc. Then we start to work on the offsite assessment and optimization
Moving ahead to the search and display ads to coronate the SEO work thatâs been done and to generate the required traffic to the site to eventually generate sales and conversions.
The work is not done yet, we are just halfway. Reports & results assessments, and optimization is where the real magic happens.
Longtail keywords
Using various tools (some are manual) we do in-depth and profound research for quality audience keywords optimization
Attractive SERPs
First contact has to be a debut. We apply schema-markup to page content to show featured results in the results pages.
Crawler Friendly
You always get amazed, that some sites are closing the door in the face of the browser (by mistake). We check everything in the robots file to make sure content gates are correctly setup
Onsite SEO
We analyse the websiteâs structure, internal architecture & other key elements that are inevitable to onsite optimization.
Mobile Optimization
Availing apps for organic acquisition / engagement. Yup, showing apps content in results page & enticing downloads from within the SERPS.
Technical SEO Audit
Certified Google search experts will manage your campaigns and deploy / measure / optimize the required tweaks to make it a success, including Remarketing Techniques
Get in touch
Let's Talk
Back to you, we understand you are here to talk about your requirements and we are glad to be of good help. So let’s dive in. Drop us a line and we will get back to you the soonest possible.. Promise!